Perfect Fit bra with SOMAINNOFIT!

This post is sponsored by SOMA Initimates. All opinions are my own!

Full disclosure…the last thing I ever thought I would do is share pics of myself with the world in a sports bra after JUST having a baby!  BUT I’m totally going for it because this is not just any bra, it is the SOMAINNOFIT bra! It is a new measuring technology that provides your accurate measurement right from your smartphone! 

I’ve never been one of those women who love going into the lingerie department and getting measured by a live person.  It just feels too akward for my liking.  My bra buying strategy was simple – just try on a bunch and go home with the one fit the best.  Whether or not it was the perfect fit, as long as it fit “good enough” I was happy.  But in the last couple years going from pregnancy to postpartum, my sizes are all over the place.  And now more than ever, comfort is top priority for me, and my previous strategy didn’t always have the best outcome.  So I was ecstatic to hear about the SOMAINNOFIT bra. And I’m so lucky to have snagged one since they sold out within hours (backordered until April).  

Anyway, here’s how it works….

  1. Download the SOMAINNOFIT™ app and follow the instructional video.
  2. Turn the bra on as instructed.
  3. Align SOMAINNOFIT™ over your own best-fitting bra with minimal padding. The SOMAINNOFIT™ has four lines that are hooked up to the technology in the back, which then connects to an app via Bluetooth. It measures four regions of your bust area, and the stretchy material is basically one size fits all!
  4. Open the app and press “measure” and the app will work to measure all the right curves to give you personalized and precise measurements.

The app will then provided a curated selection of bras for you, all shoppable from the app!  My results had me going up a bra size (hello nursing boobs!), and recommended a couple of bras from the Vanishing Back and Embraceable collection.  The app is great because you can filter by wireless, full coverage, push-up and nursing! From measurement to results, the entire process is tailored to your fit and needs.  For you postpartum mamas like me, this genius gadget is definitely a must-have!

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